Edited short-form videos in Riverside & Adobe Premiere Pro.

Bonus Round:

Personal TikTok

Picture yourself on the modern dating scene. You’ve connected with a person of interest on social media, but you’re curious: is So-and-So actually into me? You post a story, and within seconds, they have viewed it.

Boom. There’s your answer. They may not be ready to pursue something, but they’re definitely paying attention.

While most B2B marketing tactics are more advanced than dating stratagems, they’re both fields in which acting upon interest signals—or intent data—in a timely, thoughtful manner can prove critical to your success.

To help our customers connect with the client of their dreams, our Traction Insights product now features a behind-the-scenes glance at recent activity for specific in-market companies.

View and Download a Company’s Activity Summary

As companies browse articles across our portfolio for technology news and product analyses, Traction Insights collects their information so that marketers like you can identify vendors that are actively researching your product and software category.